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In today’s digital world, B2B businesses often face the uphill task of maintaining online visibility. It’s a dynamic terrain where search algorithms keep changing, and new competitors emerge daily. This intricate web of challenges could result in falling organic traffic and plateauing lead generation.
![SEO, digital marketing workflow - illustrative photo.](https://www.technology.org/texorgwp/wp-content/uploads/2023/08/digital-marketing-seo-office-work-720x480.jpg)
SEO, digital marketing workflow – illustrative photo. Image credit: Diggity Marketing via Unsplash, free license
The situation might appear grim, like a puzzle that just won’t come together. But don’t let the uncertainties dishearten you. There’s a silver lining, and it comes in the form of some of the best B2B SEO experts in the USA. These professionals are adept at navigating the digital world, guiding businesses toward increased search rankings and quality leads.
So, buckle up as we dive into this handpicked list of 10 remarkable SEO experts. Their expertise might just be the missing piece in your digital marketing puzzle.
1. Alexej Pikovsky
If you are searching for a well-rounded digital marketing professional, look no further than Alexej Pikovsky. His decade-long experience in investment banking, venture capital, and private equity equips him with a unique strategic and analytical lens for marketing. Pikovsky’s financial understanding allows him to comprehend the business consequences of different choices, ensuring that advertising initiatives align with overarching business objectives.
During the height of the pandemic, Pikovsky established NUOPTIMA, one of Europe’s most rapidly expanding growth agencies. Under his leadership, the agency has seen a significant boost, going from $0 to $1.2M in revenue and winning several awards along the way.
But let’s rewind a bit. Pikovsky’s journey in digital marketing didn’t start with NUOPTIMA. Alexej is an investor turned operator. Alexej started his journey in Investment Banking at Nomura in London, followed by many years as an investor in venture capital (Delin Ventures) and private equity. That time allowed him to study different business models, understand different growth levers, and also grow his ability to fundraise.At the end of 2019, Alexej started a marketplace in the CBD industry, an industry where SEO is key to success. With his experience in the industry, he confidently recommends seo texte schreiben lassen both to newcomers in the SEO field and to established professionals. On the back of the success story with the marketplace, NUOPTIMA was born, and subsequent rounds of capital have been raised to create alphawellbrands.com – a holding of profitable internet businesses.
Pikovsky’s acquisition and subsequent tenfold growth of 96North, a luxury-scented candle brand, is another testament to his remarkable achievements. His passion for his ventures, commitment, and willingness to share his knowledge with others is palpable. This was particularly evident when he and his team organised an SEO Accelerator program, divulging their industry insights and securing new clients along the way.
- Company: NUOPTIMA
- Specialisation: SEO, Digital Marketing, E-Commerce
- Based in: London, United Kingdom (Services offered in the USA)
- LinkedIn Profile: /alexej-pikovsky
2. Viktor Bartak
With over a decade and a half of experience in the industry, Viktor Bartak, a seasoned SEO professional, has been a keen observer of the changing digital landscape. This has endowed him with a vast reservoir of knowledge and proficiency. His impressive portfolio comprises more than 300 businesses from various sectors. He holds the position of Head of SEO at NUOPTIMA and is also a cherished part of the Alphawell Brands team, a collective of professionals dedicated to creating and expanding global brands.
In his role as the Head of SEO at a top-rated SEO agency, Viktor Bartak has built an impressive portfolio of accomplishments. His expertise and strategic approach have not only increased the online visibility and customer reach of various brands and businesses, but have also been recognized in the competitive field of search engine optimization.
Among his esteemed recognitions, he won the Best B2B SEO Campaign in the 2022 UK Search Awards, a testament to his skill in utilizing SEO strategies for business-to-business marketing campaigns. Moreover, Bartak was a finalist in several other categories, proving his versatility and extensive knowledge in the field. These categories included Best SEO Campaign, Best Use of B2B Search, Best Use of B2C Search, and Best Use of FMCG Search.
These accolades highlight Bartak’s ability to apply SEO principles across various sectors and types of businesses, whether they be in B2B, B2C, or FMCG. He continues to lead his team in delivering top-tier results and enhancing the online presence of their clients.
Bartak’s SEO strategy goes beyond merely generating traffic; it’s about drawing the right kind of audience. His primary focus is on inundating his clients’ websites with customers who are primed to make a purchase, an approach that proves to be more lucrative and sustainable in the long run.
- Company: NUOPTIMA
- Specialisation: SEO, Digital Marketing
- Based in: London, United Kingdom (Services offered in the USA)
- LinkedIn Profile: /viktor-bartak
3. Lisa Mazharova
Lisa Mazharova, a distinguished Lead Editor, boasts a career spanning ten years in the realm of content marketing. Her academic credentials include an MSc in Biochemistry from the prestigious University of Maryland, which equips her with a unique blend of scientific insight and content-creation prowess.
She works behind the scenes at a leading B2B SEO agency and has successfully led SEO campaigns and content initiatives for many clients based worldwide. Her portfolio spans various sectors, including cybersecurity, fintech, e-commerce, and SaaS, demonstrating her versatility and adaptability. But that’s not all; Mazharova guides a team of over 30 full-time, qualified SEO content writers. She ensures the delivery of high-quality, SEO-optimised output that resonates with the target audience, thereby improving the visibility of the client’s businesses and establishing their brands as trusted authorities in their respective fields.
Simply, her expertise in identifying problems, finding solutions, and implementing fixes quickly makes her an invaluable asset. She also plays a key role in customising SEO packages based on the client’s goals and timelines, further demonstrating her adaptability and client-centric approach.
- Company: NUOPTIMA
- Specialisation: SEO, Content Strategy
- Based in: Ukraine (Services offered in the USA)
- LinkedIn Profile: /lisa-mazharova-095a47134
4. Aman Ghataura
Aman Ghataura specialises in driving growth for B2B service providers and SaaS businesses. As the Head of Growth at NUOPTIMA, Ghataura has amassed an impressive portfolio, which includes spending over $3m+ in paid ads, generating qualified 100s of sales calls, and steering an agency from inception to £1m ARR in just 18 months.
Ghataura’s educational background is as impressive as his professional achievements. He is an alumnus of Imperial College London, where he completed his MSci in Physics. This strong academic foundation has undoubtedly played a significant role in his analytical approach to SEO and digital marketing.
Ghataura is also a sought-after professional known for his workshops, where he shares his organic strategies. He regularly contributes to the digital marketing community through various platforms, including his LinkedIn and NUOPTIMA’s YouTube channel, where he hosts informative sessions on topics like forecasting ROI from SEO.
- Company: NUOPTIMA
- Specialisation: B2B Marketing, SEO, Email Marketing, E-Commerce, Webinar Funnels, Ghostwriting, Personal Branding
- Based in: London, United Kingdom
- LinkedIn Profile: /amangrowth
5. Neil Patel
Neil Patel is the co-founder of NP Digital and the author of numerous influential works. He is recognised by the Wall Street Journal as a top influencer on the web, and Forbes lists him among the top 10 marketers. His expertise extends to various facets of SEO, from link building to on-site optimisation, and he is known for his ability to deliver incredible results to businesses of all sizes.
Patel’s consulting services are not limited to just SEO. He also offers advice on content marketing, paid advertising, and social media management, making him a full-service digital consultant. His services are also versatile, catering to different types of businesses, including blogs, websites, e-commerce stores, and sales funnels.
Other than this, Patel’s work has been instrumental in helping many businesses outrank their competitors on Google, driving more traffic, followers, and, ultimately, customers to their products and services. His proven strategies and methodologies have been utilised by many, making him a go-to expert for businesses looking to improve their web-based presence and ranking.
- Company: Neil Patel Digital
- Specialisation: SEO, Marketing, Digital Marketing
- Based in: Las Vegas, Nevada
- LinkedIn Profile: /neilkpatel
6. Brian Dean
Brian Dean’s journey in the digital marketing world was not smooth sailing from the start. After experiencing failure with his first five online businesses, Dean finally found success in the personal finance space in 2012. This experience led him to establish Backlinko, where he shares the lessons he learned along his journey.
Backlinko has quickly become one of the most popular marketing blogs online, thanks to Dean’s practical and actionable strategies that marketers can use to grow their online businesses. His effective SEO advice has attracted marketers from top companies like Apple, Disney, IBM, and Amazon, who subscribe to his email newsletter for weekly SEO tips. Essentially, Dean’s approach to SEO goes beyond just creating great content. He believes that there’s a lot more to SEO and focuses on sharing the exact tips, strategies, and techniques needed to achieve higher rankings.
- Company: Exploding Topics
- Specialisation: SEO, Marketing, Email Marketing
- Based in: Boston, Massachusetts
- LinkedIn Profile: /brianedean
7. Cyrus Shepard
Known for his expertise in helping businesses grow their Google traffic, Cyrus Shephard began his journey in SEO in 2009 when he had a eureka moment, realising he could leverage the power of search to deliver what people were looking for precisely when they needed it. This led to his first SEO client, a wine business, which he helped grow from 500k in sales to 2.5 million in a single year.
In 2010, Shephard joined Moz, one of the most trusted SEO companies globally, where he quickly rose to the position of Lead SEO. His expertise and insights led him to speak at numerous SEO conferences worldwide, educating thousands of people about SEO best practices.
Simply, Shephard’s career has been marked by continuous growth and evolution. In 2018, he founded Zyppy, an SEO consulting firm dedicated to helping businesses increase their visibility through SEO. At Zyppy, Shephard and his team follow three main mission objectives: educating people about the latest SEO best practices, helping clients earn higher rankings and traffic, and assisting people in finding vetted and professional SEO help.
- Company: Zyppy
- Specialisation: SEO, SEM, Digital Marketing
- Based in: Seattle, Washington
- LinkedIn Profile: /cyrusshepard
8. Bruce Clay
Bruce Clay is the visionary founder and esteemed president of Bruce Clay Inc., a prominent search marketing company renowned for its comprehensive offerings, including top-notch SEO services, expert PPC advertising management, innovative content development, and effective social media marketing solutions.
He got into the field of online marketing in 1996 when he programmed the first web page-analysis tool and created the Search Engine Relationship Chart, which earned 300,000 downloads in its first month. He also wrote and taught how to optimise websites to be found in searches, establishing BruceClay.com as a trusted source for how-to information in this new field of SEO.
Bruce Clay Inc. has grown into a company of experts where the technical staff averages more than ten years of experience per person. The company also provides SEO tools, including the SEOToolSet and the Bruce Clay SEO plugin for WordPress. Plus, it operates SEOtraining.com, an online SEO training and membership site that includes the acclaimed Bruce Clay SEO Training course.
- Company: Bruce Clay, Inc.
- Specialisation: SEO, PPC, Lead Generation
- Based in: Moorpark, California
- LinkedIn Profile: /bruce-clay
9. Joost de Valk
Born on February 16, 1982, Joost de Valk began his career as an adviser and blogger in 2004. His consulting services were sought by major companies such as eBay, The Guardian, and Disney. His passion for SEO led him to start a blog in 2004, and by 2005, he had a dedicated website for SEO named “joostdevalk.nl”.
In 2007, de Valk created the Yoast platform and launched the first version of WordPress SEO in 2010, subsequently founding the company Yoast BV. Among his initial creations were the Yoast SEO plugin and a Google Analytics plugin, both designed specifically for WordPress. Moreover, this software that he created is currently used on more than nine million websites and 11.4% of the top million sites globally.
- Company: Yoast BV
- Specialisation: SEO, WordPress, Digital Marketing
- Based in: Netherlands (Services offered in the USA)
- LinkedIn Profile: /jdevalk
10. Aleyda Solis
Aleyda Solis is an international SEO consultant, author, and speaker, known for her ability to help brands worldwide increase their organic search visibility, traffic, and conversions. She is the founder of Orainti, a boutique SEO consultancy that works with established brands and high-growth startups. With over 15 years of experience in the field, Solis was awarded the European Search Personality of the Year in 2018.
She is also the author of one of the most well-known newsletters in the sector, #SEOFOMO, which has over 22,000 subscribers and shares the latest SEO news, resources, and jobs. Solis has also written an SEO book in Spanish, “SEO. Las Claves Esenciales”, and co-authored the SEO chapter of the Web Almanac of 2020. She contributes articles to well-known industry publications like Search Engine Land, Search Engine Journal, and Moz, and also to platforms like Hubspot and Think With Google.
As a speaker, Solis has graced over 100 conferences in 20 countries, including well-known industry events like INBOUND, SMX, Pubcon, Mozcon, SearchLove, and BrightonSEO. She is trusted by well-known brands and is praised for her professionalism, knowledge, and ability to deliver comprehensive SEO tactics.
- Company: Orainti
- Specialisation: Newsletters, Marketing, Content Strategy
- Based in: Madrid, Spain (Services offered in the USA)
- LinkedIn Profile: /aleyda
Conclusion
So, there you have it, a curated list of 10 stellar SEO experts in the USA. Each of these professionals brings a remarkable strength to the table, helping businesses scale the heights of visibility. Whether you are just starting out or are an established brand aiming for even greater prominence, these experts can provide the strategic insights you need. Also, check out the list of Top SEO Agencies in New York to boost your online presence. Now, it’s your turn to take the next step. Explore, engage, and choose the perfect fit for your business. After all, partnering with the right SEO expert could be the game changer your business needs to leave a lasting digital footprint.
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